Marketing to an audience with a short attention span is challenging, especially when it involves paying a hefty fee to a superstar influencer just to capture their attention.Among those tiers are micro influencers. No cap (that is Gen Z for “no lie”), micro influencers offer a fantastic opportunity to promote your product to specific niche communities without draining your budget.At GRIN, we provide the tea into the realm of micro influencers and offer guidance on optimizing their potential for your brand. Let’s get started, shall we?